Ni Sawa Hasa!
Independent print magazine exploring cultural identity through visual design.Taking its name from a very optimistic 1980s East African Sportsman Cigarettes advertising slogan, Ni Sawa Hasa! > a Kiswahili expression for "couldn’t be better!", is a limited edition monograph magazine.
Existing at the intersection of analogue and graphic illustration, multiple stream-of-consciousness comics, and multilingual texts, the magazine aims to articulate the intersectional aesthetic expression of heritage in diaspora communities and how these in turn inform resulting global pop cultures.
The aesthetics are guided by pan-European design methods and how these intersect with pan-African media histories.
Ni Sawa Hasa! Magazine was originally part of a Master of Fine Arts (MFA) graduation thesis and exhibition in Graphic design & Illustration. It is now housed in the Kunsthochschule Kassel (Art University of Kassel) Library.
Archive references for Ni Sawa Hasa!
